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LEER Group Announces Sponsorship with Thad Moffitt #46, 2024 NASCAR Craftsman Truck Series Newcomer

ELKHART, Ind.–(BUSINESS WIRE)–Truck Accessories Group, LLC d/b/a Leer Group is proud to announce a collaboration with Thad Moffitt, #46 NASCAR Craftsman Truck Series driver, as a 2024 LEER brand ambassador. This is Thad’s first appearance in the Fresh Florida 250 at Daytona International Speedway, where he will debut a Chevy Silverado with the truck bed designed to showcase a LEER hard folding truck bed cover. Thad’s team at Petty’s Garage reached out to LEER for a truck bed cover to outfit Richard Petty’s new limited edition “Chevy Silverado High Country Package”. The Petty family has previously chosen popular LEER products for their Chevy Silverado trucks. Brian Tarnacki, LEER Group’s VP of marketing said, “When we discussed this opportunity with Thad and the rest of the Faction46 team, we knew this was a perfect alliance to promote our products…this sponsorship is a natural. We are confident that Thad will have outstanding success in the upcoming Craftsman Truck Series racing season.”



Born into a racing dynasty, Thad fell in love with racing at 8 years old, as he joined his grandfather Richard Petty at the Winner’s Circle to congratulate his driver’s success. Thad asked, “Can that be me someday?” His family legacy at the Daytona International Speedway begins with his great grandfather Lee Petty, who won the first Daytona 500 in 1959. Grandfather Richard Petty won the Daytona 500 seven times. In 2024, NASCAR celebrates 76 years; the Petty family has been involved in NASCAR for 75 of these 76 years. Thad said, “My favorite thing about Daytona is the unmatched atmosphere. It’s the first and largest race of the year, with the most audience excitement, TV coverage, and purse.” Thad commented, “Being a part of NASCAR is a great honor, and with that honor comes pressure to succeed and carry on the family legacy.”

About Leer Group

Leer Group is North America’s largest manufacturer and supplier of fiberglass and aluminum truck caps, tonneau covers and truck accessories. These recreational and commercial/fleet products include LEER®, SnugTop®, Century®,

Pace Edwards by LEER®, BEDSLIDE®, LLC, StateWide Aluminum, Inc. and SE-GI Products. Headquartered in Indiana, Leer Group has manufacturing plants in Indiana, Oregon, Pennsylvania, Washington, and Mexico, along with more than 1,700 independent dealers across North America. Leer Group is a business unit of J.B. Poindexter & Co., Inc. (JBPCO), a larger, privately held portfolio of manufacturing businesses that provide premier transportation goods and services.

Leer Group has been a business unit of JBPCO since 1987. For over 36 years, JBPCO has invested heavily in its people, processes, and facilities to make sure that LEER® remains a world-class organization and the #1 manufacturer of fiberglass and aluminum truck caps, tonneau covers and accessories in North America. Expect to see more updates focused on enhancing Leer Group’s team, capacity and products for today and the future. For more information visit LEER. com, SnugTop.com, CenturyCaps.com, Pace-Edwards.com or BEDSLIDE.com.

Contacts

Bryan Baker

Director, Brand Marketing • LEER Group

Bbaker@truckgroup.com
574.850.4260

Written by SerieAUKWire

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